Thank you for visiting Houston's Weekend Planning Guide (www.weekendhouston.

I'm Jeff (White) Menendez, creator, developer, publisher and managing editor of this platform.

The concept of Houston's Weekend Planning Guide first came to me some time ago during my extensive experience in traditional media spanning over 25 years.

During my time at the University of New Orleans studying Mass Communications, I delved into public radio at WWNO FM 89.9 in New Orleans, where I conducted interviews on a weekly radio show even while in high school.

I initiated the Teenage Radio Workshop during my senior year.

Post-college, I honed my skills, with guidance from mentors, in producing morning and afternoon radio news programs. I later transitioned into producing television news and local public television specials at Louisiana Public Broadcasting.

For those unfamiliar with producers, whether in television or radio (and even in movies, though film leans more towards the director's domain), producers play a pivotal role in decision-making, organization, and sometimes content creation for on-air use. It's a significant responsibility akin to what editors do in the print industry.

I ventured into freelance writing for local newspapers concurrently with my radio work, eventually becoming the managing editor of a local weekly in New Orleans. The publisher taught me the intricacies of the print business, despite my initial reservations about my writing style being more suited for oral delivery than written. He recognized my organizational abilities, which proved invaluable.

Now, after years of experience in various media, I've embraced the web as a platform that amalgamates all three mediums—print, radio, and television.

What I have observed.

My colleagues in the newspaper industry understand print, television peers know TV inside out, and radio acquaintances are familiar with the nuances of writing for the ear. I've had the privilege of working across all three mediums and continue to learn and evolve.

Thank you for exploring my work and that of our team. We invite you to return every weekend for fresh content.

You can reach me via my mobile number in America at (832) 304-0701. Please call during business hours in the Central Time Zone, and I'll be happy to chat.

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